Reach Customers on Their Level by Automating Other Processes
The newest generation of consumers knows very little about a world without cutting edge technology, and such technology makes them savvier. They have more knowledge than ever about your products, your competitors' products, prices, and customer service. The best way to reach out to this generation is to speak directly to them in a way they understand. To do so requires time and money, so automating other aspects of your business will increase your ability to satisfy your current customers and bring in new customers.